Cardinal Education team of educational consultants and advisors working together

The People Behind Your Child’s Story

Each family is partnered with a dedicated team of specialists who possess years of expertise in student development and have a proven track record of successfully placing students in top private schools and colleges across the Bay Area, Silicon Valley, and beyond.

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We Don’t Hire Advisors. We Develop Mentors.

Twenty years ago, Cardinal Education was founded on a simple but unconventional belief: that the adults working with a student matter as much as the strategy they bring. Anyone can fill out an application. What changes outcomes is the relationship between a great mentor and a student who’s genuinely known.

That belief shapes every hire we make. Our consultants aren’t generalists with a checklist. They’re specialists who’ve worked inside admissions offices, tutored across subjects, coached students through setbacks, and developed a kind of institutional knowledge you can’t buy or replicate. When you work with Cardinal Education, you work with people who’ve seen thousands of students through this process — and who still bring real attention to yours.

We’re based in the Bay Area, with offices in Burlingame and Woodside, and teams serving families in Los Angeles, New York, Seattle, and beyond. What doesn’t change across any of those locations is the standard we hold each other to.

Our Team

Meet Our Specialists

A cohesive group of experts, advisors, and mentors dedicated to unlocking your child’s full potential.

Allen Koh

Allen Koh

Founder & CEO

Allen Koh is the CEO and founder of Cardinal Education, a premier educational consulting firm serving ultra-high-net-worth families worldwide. With over two decades of experience, he is recognized as one of the world’s leading authorities and most trusted strategists in private school and college admissions. His clientele includes members of the Forbes list, Silicon Valley executives, Wall Street leaders, and influencers who seek elite-level service for their children applying to highly selective schools such as Harvard, Columbia, Princeton, Stanford, and MIT. His expertise has been sought after for commentary by major media outlets including The Wall Street Journal, Fox News, ABC, CNBC, and Bloomberg. He holds a B.A. in Political Science and an M.A. in Economic Sociology from Stanford University.

Youngha Koh

Youngha Koh

Director

Youngha Koh is the Director of Tutoring and Test Prep at Cardinal Education, where he leads academic strategy, client success, and educational operations. He holds a B.S. in Chemistry from Carnegie Mellon University and has over 20 years of experience helping students achieve exceptional academic results. Youngha specializes in personalized coaching, standardized test preparation, and long-term academic planning, partnering closely with families to build the knowledge, confidence, and habits that lead to lasting success.

Wendy Luo

Wendy Luo

Managing Consultant

With over a decade of experience in education, Wendy has mentored students globally, guiding them to acceptances at Ivy League and top-30 universities. A University of Chicago graduate with a degree in Economics, her expertise includes personal statement ideation, reading and writing curriculum development, and SAT preparation. Wendy specializes in helping students craft compelling narratives that highlight their unique strengths and make them competitive college applicants.

Owen Sheard

Owen Sheard

Managing Consultant

Owen is a graduate of UC Berkeley with a B.A. in Classical Civilizations and English. Owen Sheard manages the Private School Admissions Division at Cardinal Education. To keep his educator background sharp and maintain a close connection with his love of teaching, he also coaches students ranging from 3rd grade to graduate school in the Humanities and STEM subjects as well as executive functioning skills.

Vanessa Phan

Vanessa Phan

Senior Educational Consultant

Born and raised in the Bay Area, Vanessa attended Middlebury College, graduating with degrees in Biology and Chinese. She has also interned at KIPP Foundation and Education Pioneers, helping her understand how to support students as they navigate an increasingly competitive educational process. She earns universally rave reviews whether she is coaching test prep, advanced math, Program in Writing and Reading, or English.

Daniel Sur

Daniel Sur

Senior Educational Consultant

With 15+ years of experience, Daniel specializes in academic coaching and standardized test preparation, supporting students from ISEE and SSAT through ACT, SAT, and AP exams. Over a decade at Cardinal Education, he leverages his deep understanding of Bay Area schools to guide families through the admissions process. Daniel crafts highly personalized curricula that build on individual strengths, fostering academic confidence and success through thoughtful collaboration, consistent communication, and authentic mentorship.

Fredy Gutierrez

Fredy Gutierrez

Senior Educational Consultant

Fredy is a senior consultant with extensive experience tutoring and coaching students in study skills, note-taking skills, and English enrichment. He graduated with a B.A. in Political Science with an emphasis in US Government & Foreign Policy from the University of California, Irvine. He is known for his strong analytical and problem-solving skills. Fredy is also fluent in both English and Spanish.

Our Standards

What Makes a Cardinal Education Consultant Different?

We maintain the highest hiring and training standards in the industry to ensure your child receives exceptional mentorship.

Unmatched Selectiveness

We hire only 1% of applicants. Our rigorous process filters for academic pedigree, high emotional intelligence, and a natural ability to connect with students.

Rigorous Screening

We conduct extensive multi-tier background checks on all employees. Your family's safety, trust, and peace of mind are our absolute priorities.

Intensive Training

Our consultants undergo hundreds of hours of proprietary training in child psychology, executive function coaching, and school-specific admissions strategies.

Dedicated Employees

Unlike other agencies that rely on part-time contractors, we hire full-time dedicated employees. This means constant availability and total investment in your child's success.

Our Coverage

Specialists Across Every Stage

From early childhood to university level, we have specialized consultants who understand the unique milestones of each academic milestone.

Early Childhood & Elementary

Building foundational academic habits, confidence, and cognitive development. We help young learners discover the joy of discovery and build executive function skills early.

Middle School

Navigating transition years, independent study skills, and private school admissions. We focus on developing self-efficacy, accountability, and strong student profiles.

High School & College

College positioning, application strategy, standardized testing, and essay coaching. We support teens in defining their interests, building leadership, and achieving top admissions outcomes.

Questions About Our Team

Ready to Meet Your Consultant?

Schedule a consultation with our team to discuss your child's academic goals and learn how we can help them succeed.

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